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They say to go fast, go alone; to go far, go together. In that spirit, as we work to rebuild the industry and put the brakes on fast fashion, we are always looking for like-minded makers on a similar path.
Recently, we’ve been inspired by Dropel Fabrics, a startup founded by Sim Gulati and Bradley Feinstein in NYC’s garment district that uses stain-resistant nanotechnology to transform natural fabrics like cotton into high-performance, eco-friendly fabrics.
What you get is a fabric that looks and feels like cotton, but instead of absorbing water, spilled wine or coffee, liquids ball up and roll right off of the material.
Full disclosure, we have not tested Dropel Fabrics’ material yet, but we have already gotten behind its sustainable practices and vision.
Here are a few reasons why:
It’s wildly exciting to think about how many brands, including NINObrand, can take advantage of Dropel’s double Pima cotton to create a sustainable, eco-friendly line of everyday basics.
Take a look for yourself. Check out the brand’s website and Instagram page.